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Case Study Summary
Industry Media, Media Communications
Endpoints BigMachines, legacy app, Oracle EBS, Right90, salesforce.com
Business Problem Solved Customer Master Integration

Business Problem

  • Needed real-time, bi-directional integration between CRM (salesforce.com) and ERP (Oracle EBS)
    • Needed to increase SFDC sales adoption with order and case information
    • Needed to integrate customer and product information
  • Other integration needs included pricing/discounts and forecasting info

Competing Technologies

  • Custom code: not scalable, too resource intensive

Solution

  • Cast Iron selected: real-time, bi-directional integration between CRM (salesforce.com) and ERP (Oracle EBS)
  • Future application integration plans: BigMachines, Right90, legacy applications

Results

  • Project delivered in days
  • 100% configuration-based, no coding